Battle of the Social Media Networks   |   October 25, 2011
The M Group Social Media Plan Infographic

Social media platforms are fighting to become even more ubiquitous. As if the reach wasn’t great enough already. Facebook and Google+ are both vying to be the #1 social media platform, and although Google+ is the Johnny-come-lately, they’re well on their way to making a serious play for the glory (in spite of the Google employee who accedentally posted his Google+ rant on Google+).

» Continue Reading

Honored to Be Among the Business Finalists for the Deubener Awards   |   October 12, 2011
The M Group Awards

The M Group has been selected as a finalist for the Saint Paul Chamber of Commerce’s 2011 Deubener Awards. It gives us pause in our daily race to say: what an honor to be considered for this award.

» Continue Reading

The M Group Announced as Deubener Award Finalist   |   October 11, 2011

MINNEAPOLIS, Oct. 11, 2011 – The M Group is announced as a Deubener Award finalist for outstanding achievement, the Saint Paul Area Chamber of Commerce’s highest honor. Selection for the Deubener Award is based on criteria in the areas of growth, excellence, risk, diversity, and innovation.

Launched in 2008, The M Group has covered significant ground as a full-service creative and digital agency. With a lineup of local and national clients including US Bank, Microsoft, Andersen Windows, Como Zoo and others, The M Group has successfully launched mobile apps…

» Continue Reading

Incorporating User-Generated Content into a Brand Strategy   |   October 9, 2011
The M Group Brand Strategy User-Generated Content

When it comes to your brand’s social media plan and content strategy, it can be daunting to think of giving your customers a voice on the corporate website. However, positive or negative, people are talking about your brand in forums, blogs and social media circles. They’re sharing their opinions about your brand on everything from your customer service, product offerings, wait times in store or on the phone, usefulness and efficiencies of your employees and more. And they’re doing it without being asked. Who put a quarter in customers today?

» Continue Reading

myEventConnect and The M Group Launch an Online Community   |   September 20, 2011

MINNEAPOLIS, Sept. 20, 2011 – partners with The M Group, to launch an online community for senior event planners and recreation directors to connect with vendors, venues and others in the senior living industry.

As the evolution of online participation continues, a growing number of The M Group’s clients are enlisting the agency to develop web-based applications, interactive tools, and niche social networks, on behalf of their brands. myEventConnect provides an online community for people within their industry to collaborate and share in ways that haven’t been possible until now.

» Continue Reading

The M Group Talks Inbound Marketing on Local Radio   |   September 6, 2011

MINNEAPOLIS, Sept. 6, 2011 – The M Group’s Janessa Meyer will be a guest on the Peter McClellan Radio Show, Sept. 28, featured on the Twin Cities Wall Street Business Network, am1570.

Meyer will discuss inbound marketing strategies that help businesses get found by their customers. Rather than the traditional model, where businesses beg, buy or bug potential customers—often with expensive budgets associated, inbound marketing is more cost effective and results in better targeting.

» Continue Reading